Thursday 10 December 2009



You may then choose templates and layouts and customise your blog accordingly – remember you are media student and an examiner will check your blog to moderate the marks (and also will have seen about a hundred others) so fill it with everything you need to engage them!
Always include image, hyperlinks, scans, youtube clips in your entries.
Alice was beginning to get very tired of sitting by her sister on the bank, and of having nothing to do: once or twice she had peeped into the book her sister was reading, but it had no pictures or conversations in it, `and what is the use of a book,' thought Alice `without pictures or conversation?' This is our video in action
So she was considering in her own mind (as well as she could, for the hot day made her feel very sleepy and stupid), whether the pleasure of and look how I can use italics would be worth the trouble of getting up and picking the daisies, when suddenly a White Rabbit with pink eyes ran close by her.

Saturday 5 December 2009

Evaluation Layout

In this I will demonstrate the kind of things you may want to include in the evaluation, using extracts from Alice in Wonderland to pad out the text.

Evaluation Question One



Alice was beginning to get very tired of sitting by her sister on the bank, and of having nothing to do: once or twice she had peeped into the book her sister was reading, but it had no pictures or conversations in it, `and what is the use of a book,' thought Alice `without pictures or conversation?' This is our video in action
So she was considering in her own mind (as well as she could, for the hot day made her feel very sleepy and stupid), whether the pleasure of and look how I can use italics would be worth the trouble of getting up and picking the daisies, when suddenly a White Rabbit with pink eyes ran close by her.

I then insert an image to tell you all about it

However now I have finished my first question so I would like to rule off - I flip to my HTML menu


And look at that! You may need to swap between HTML and compose for different things. If you are pasting from anywhere you will need to be in the EDIT HTML but if you are typing in you will need to be in COMPOSE.

Sunday 29 November 2009

Notes for your evaluations

Lyrics
 Do your lyrics link to
 Visuals
 Meaning
 Mood
 Rhythm
 How did you do it?
 Editing?
 Camera?
 Mise En Scene?

Camerawork and Mise En Scene
 How does your mise en scene
 Create your artist’s iconography?
 Create meaning for your narrative?
 Add to your genre expectations?
 Link to your lyrics?
 How does your camerawork (movement, angle, distance) impact on:
 Artist Representation?
 Genre?
 Message and Meaning?
Editing
 Does your editing:
 link to the tempo?
 Swap between narrative and performance?
 Use fast cuts to ensure a multiple viewing?
 Seek to animate text or pictures?
 Have you used video special effects? Which ones and why?

Other Items
 Intertextuality: what references have you made and why have you done that?
 Genre features: what genre conventions have you made use of and why?


Media Technologies
 Final Cut Express (Adobe Premiere)
 Youtube (research software)
 Blogging Software
 Photoshop/Paintshop Pro
 Downloaded fonts/software
 Scanners and Printers
 Cameras and Lenses
 Tripods and stability-equipment.

Monday 28 September 2009

Checklist for Media

Failure to meet these criteria may jeopardise your final mark and be the critical difference between a high grade and a low one.

Checklist for good grades in research and planning

You have to have:

Accomplished?

Shown that you have researched into similar products and research into potential target audiences (what do they want?!).

Shown that you can consider and organise actors, locations, costumes or props (this is not just “Bob does costume” – tell us where, when and why you have those costumes.

Show ALL you evidence of your shotlists, layouts, drafting, scripting or storyboarding.

Shown that you can manage your time effectively and have planned out your production accordingly.

Shown that you can present your research effectively so that the reader of your blog can understand every single step of progress you have made.

Shown that you have excellent ICT skills and digital technology and have exhibited this in the blog (technology used)

Shown that you can communicate your research and planning effectively with relevant detail and clear ideas and plan


Saturday 26 September 2009

Announcement

DUE TO UNSATISFACTORY LEVELS OF WORK THE FOLLOWING MEDIA GROUPS WILL BE IN LUNCHTIME SESSIONS FOR CATCH UP WORK IN E3 THIS WEEK. ATTENDANCE IS MANDATORY AND WILL LAST ALL LUNCH, YOU ARE WELCOME TO BRING YOUR LUNCH WITH YOU.

Group - Day - Why
Animal House and Clayden - Monday - Individual Entries
Beyond Victoria - Tuesday - Production Meeting and Planning
Clayden - Wednesday - Individual Entries and Planning
Hurricanes - Thursday - Group Meeting and Planning
Three O Sevens - Friday - Individual Entries and Planning

Wednesday 23 September 2009

Where the main elements of the song dictate the video – where we associate what we hear with what we see.

The dominant musical arrangement that dictates the overall mood. This could be a key guitar sound (the seven notes in ‘Smoke on the Water’ Deep Purple) or a particular beat (‘Weapon of Choice’ Fatboy Slim).

Once the director has identified what is the key vocal or musical element then this maybe used for intertextuality.
e.g. A xylophone sound being used in a nursery

Three Types of Video

(c) Craig Davis

Three Types of Music Video

Illustration – either a straightforward performance video or a simple narrative video (or mixture of the two) that illustrates the meaning of the lyrics and visualizes the music in a straightforward way. It could be called music video ‘denotation’.
Amplification – the conventions demonstrated by the music video creative director. They may use both performance and narrative, however, rather than simply illustrate the lyrics or sounds this director will ‘amplify’ both with creative interpretation, unusual ideas and surrealistic approaches. There is still a direct link to the song, whether it be the beat, sound or ‘connotative’ link to part of the lyrics or song title.
Disjuncture – also created by directors these videos are completely abstract and have no obvious link to the music, lyrics, song title or artist. In this sense they are a point of ‘disjuncture’ from the song.

Thursday 17 September 2009

Audio-Visual Technical Codes

Copyright: Craig Davis

Audio-Visual Technical Codes

Speed is the Essence:
Camera Shots: jumping directly between long shots, close ups and extreme close ups. Primarily the close up on the singer’s face is the main generic convention for music videos. Also the extreme close up on the lips for lip synching.

Camera Movement: whip pans, fast dolly track shots and fast overhead crane shots to follow the running, walking or dancing of performers. Also fast vertical tilts and horizontal pans.

Editing: various terms: jump cutting, MTV style editing or montage editing. Creating the visually de-centred experience of ‘jumping’ from location to person to instrument without any normal narrative continuity. It is often the beat or the rhythm of the track which provides the organisng principle for editing movement. The editing moves so fast it creates the need for viewing ‘repeatedly’.

Post-production digital effects: ‘split screens’ ‘colourisation’ ‘slow motion’ etc These are now conventional for music videos. Please look out for other innovative effects.

Lighting: Expressive lighting a key feature of music videos. Extreme artificial light to create the ‘bleaching’ effect on pop stars faces (making them seem ageless). Also the use of switching from colour to black & white or sepia to indicate a shift from chorus to verse. Also lighting effects such as strobes or flashing needs to be identified. This obviously links into the use of CGI in dance music videos to enhance the atmosphere.

Mise-en-scene: look for the overall artistic concept in a video. Is there a theme such as the historical period e.g. the sixties (Madonna’s ‘Beautiful Stranger’ with its intertextual link to the Austin Powers film) or the seventies (The Beastie Boys ‘Sabotage). Consider also the need for authenticity in performance videos by using the concert hall or rehearsal studio setting.

Monday 14 September 2009

Making Blogger Cuts

The following instructions on this page will tell you how to make a "read more" link in your blog to avoid long posts which take up the whole length of a page

http://www.blogdoctor.me/2007/02/expandable-post-summaries.html

Thursday 10 September 2009

media player in blog

http://yahoomediaplayer.wikia.com/wiki/Template_for_using_the_player_in_Blogger

This website will enable you to play mp3s in your blog and have a playlist